On December 18, 2025, IThinkUPC officialized a strategic collaboration agreement with GoodHabitz, a leading specialist in online training content. This alliance allows us to combine our extensive experience in consulting and implementing learning management systems (LMS and LXP) with GoodHabitz’s catalog of human skills content, offering a comprehensive and distinctive solution to the market.

A unique value proposition for digital talent

The main objective of this collaboration is to create value for both our current client portfolio and new organizations looking to modernize their training processes. Thanks to this agreement, companies can access a unified solution that combines:

• Technical expertise and consulting: At IThinkUPC, Moodle Premium Partner and Cornerstone Certified Partner, we provide our knowledge in LMS and LXP deployment, management, and consulting, ensuring that technology serves the learning strategy.
• Engaging, high-quality content: GoodHabitz complements our offering with ready-to-use content designed to boost user engagement and facilitate the adoption of new skills in an enjoyable and effective way.

“This alliance reinforces our commitment to the digital transformation of learning and people management departments, allowing us to offer a comprehensive solution that combines our experience and technical capability in implementing LMS and LXP platforms with the best training content on the market, thus providing a unified and engaging experience” says Ricard Grau, Business Development Manager at IThinkUPC.

Through this collaboration, we are joining forces to become the technological ally that Learning and People Management departments need to evolve. Our goal is to transform digital training into an engaging experience that serves as a driver for competitiveness and wellbeing throughout the organization.

About IThinkUPC

We are the advanced digital services and consulting company of the Universitat Politècnica de Catalunya (UPC). Through our Talent Management line, we support Learning and People Management departments teams in their digital transformation, offering solutions that improve the training and engagement of their professionals. We combine the technological knowledge of the UPC with the expertise of more than 300 specialists to help organizations become more competitive by improving people’s lives. More information at: www.ithinkupc.com.

About GoodHabitz

GoodHabitz empowers teams to build the human skills that drive organizational success. Our engaging, habit-forming content fuels a culture of continuous learning aligned with your L&D goals. Fully localised and offered in multiple formats, our training supports employees at every level to improve wellbeing, performance, and business results. More information at: www.goodhabitz.com.